Privacy Policy

1. Introduction

Delta Sierra Holdings LLC ("Company", "we", "us", or "our") operates AdLift Engine ("Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service. Please read this policy carefully.

2. Information We Collect

Personal Information

We may collect personally identifiable information that you voluntarily provide, including:

• Name and email address
• Billing information and payment details
• Communication preferences

Usage Data

To provide our Service, we collect information about how you use AdLift Engine, including:

• Queries and searches performed
• ZIP codes and regions analyzed
• Data exports generated
• Feature usage patterns

Automatically Collected Information

When you access our Service, we automatically collect certain information:

• IP address and device information
• Browser type and version
• Pages visited and time spent
• Referring website addresses

3. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Service
• Process transactions and send related information
• Send promotional communications (with your consent)
• Respond to your comments, questions, and requests
• Monitor and analyze usage patterns and trends
• Detect, prevent, and address technical issues
• Generate aggregated, anonymized analytics

4. Information Sharing

We may share your information in the following situations:

• Service Providers: With third-party vendors who perform services on our behalf (payment processing, hosting, analytics)
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Legal Requirements: When required by law or to protect our rights
• With Your Consent: When you have given us permission to share your information

We do not sell your personal information to third parties.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Upon account deletion, your data is removed within 30 days.

7. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate personal data
• Deletion: Request deletion of your personal data
• Portability: Request transfer of your data to another service
• Opt-out: Opt out of marketing communications at any time

To exercise these rights, please contact us at support@adliftengine.com.

8. Cookies and Tracking

We use cookies and similar tracking technologies to track activity on our Service and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

9. Third-Party Services

Our Service may contain links to third-party websites and integrates with third-party services including:

• Stripe (payment processing)
• Supabase (authentication and database)
• Google Data Commons (demographic data source)

These third parties have their own privacy policies, and we encourage you to review them.

10. Children's Privacy

Our Service is not intended for use by children under the age of 18. We do not knowingly collect personal information from children under 18. If you become aware that a child has provided us with personal information, please contact us so we can take steps to remove such information.

11. International Data Transfers

Your information may be transferred to and maintained on servers located outside your country of residence. By using our Service, you consent to the transfer of your information to the United States and other jurisdictions where we operate.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Us

If you have any questions about this Privacy Policy, please contact us at support@adliftengine.com.